DIVA™ was founded by Carinne Chambers-Saini and her mom, Francine Chambers, back in 2002. They tirelessly fought what was then called the "feminine hygiene" industry to create more space for sustainable period products. The DIVA™ Cup is now synonymous with the menstrual care category, driving change and bringing sustainability to the forefront of new period innovations.
As makers of the Original DIVA™ Cup and the most trusted name in the period care category, we innovate with the same integrity we started with over 20 years ago. We strive for a society within which people have the resources to understand their bodies and their cycles, and where trusted product choices are accessible and fairly priced.
Our conscious approach instils confidence to guide you through the uncertainties of every stage of your menstrual journey—because conscious cycle care is for every body.
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Our promise
Elevating your confidence with consciously created products made with your body and our planet in mind.
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Our vision
We strive for a society in which you can confidently navigate your cycles with improved access to trusted choices and information.
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Our values
We value quality, integrity, and authenticity, and maintain your trust and support by consciously upholding these values in everything we do.
Our name reflects our commitment to the highest of standards. We expect more, because it’s what our customers deserve.
DIVA™ means fearlessness and confidence to bring the world better period care options.
My mom, Francine, spent her whole life searching for a better, more comfortable, and environmentally friendly alternative to pads and tampons. She found it in the modern menstrual cup. She knew she had a winning product and together, we launched DivaCup.
We started our small business in the basement of our house in Kitchener, Ontario, scaling to a global company in just twenty years. DivaCup has become a household name that has captured the imagination of menstruators, globally.
Today, we remain unwavering in our commitment to bringing life-changing, sustainable products to market. With the same dedication my mother had 20 years ago, the Diva team continues to develop new innovations that have a positive impact on our planet and our lives.
Carinne Chambers-Saini
Diva International Inc.
Founder and CEO
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Certified B CorpRead moreWe are proud to be a company that makes a difference for our community.
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Recycle your DIVA™ ProductsRead moreWe offer North America’s first free menstrual cup recycling program through our partnership with TerraCycle.
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SustainabilityRead moreBy working with environmental partners that align with our own mission and vision we can have an even bigger impact on improving our eco-system.
